Value (7.0)
With a 5.0 MP CCD, 3x optical zoom, and both automatic and manual capabilities easily within a beginner user’s control, this camera comes in at a reasonable price of US $329.95. It has direct print and computer editing software available, along with video and still capture capability, making this camera a great introduction into the digital camera realm.

Comparisons
Sony Cyber-Shot DSC-P100 - This camera, at US $399.95, is also by Sony and is meant as an indicator of what a slightly more expensive model by the same manufacturer can achieve. It has the same 5.0 MP, and 3x optical, 2x digital zoom capabilities, but it does have Slow Shutter//Noise Reduction features, along with superior video options.

Konica Minolta DiMage Z1 - Although it has a smaller 3.1 MP CCD, the DiMage Z1 does have the distinct advantage over both of the Sony models due to its 10x optical zoom capability and comparable pricing. With only a 0.3 second delay for focus, the speed is paired with the Super Macro Mode, Dark Noise Reduction, along with the option to increase flash capabilities beyond the in-camera flash.

Fujifilm FinePix A340 - This camera has a slightly lower cost at US $294.95, and though it is equipped to engage in 360 degree panorama photos, it has smaller 4.0 MP capabilities, along with a 3x optical zoom. Its physical design is highly reminiscent of 35mm point-and-shoot film cameras. It is a direct print capable camera, intended more for the purely point-and-shoot enthusiast, without many manual controls beyond white balance.

Canon PowerShot SD10 - This model by Canon comes equipped with a 4.0 MP CCD. While it is slightly smaller, its slim and compact design makes it a much more portable camera for many users, not to mention it comes in a variety of colors (what fun!). This camera is also equipped with a Super Macro Mode similar to the Konica, and is also direct print capable. There is no viewfinder on this model, so the 1.5-inch LCD screen must be used for all image viewing done by the user.

Who It’s For
Point-and-Shooters - This camera is made for the point-and-shoot enthusiast, with its plenty of image presets on the mode dial and its Automatic setting. The Sony Cyber-shot DSC-P93 users can enjoy the luxury of never needing to think.

Budget Consumers - With a low price of around US $329.95, this works out well for the consumer looking for a point-and-shoot camera with other options available.

Gadget Freaks - I’m sure the gadget freak would be amused for a short period of time, but it’s a basic no frills point-and-shoot digital camera. The gadget freak should be content knowing its low slung design is perfect for sitting on top of your computer monitor or other flat surfaces without the possibility of easily getting knocked over.

Manual Control Freaks - It’s got great manual control and its set up, which is unfortunately on the LCD screen, still provides fast access and use without overt hassle. This makes it perfect for those users looking for manual manipulation.

Pros / Serious Hobbyists - I don’t really see this camera being of much use for the pro or serious hobbyist, due to its reliance on the point-and-shoot format, although manual controls are available.