Value
For about $150, it's hard to say that a 7-megapixel camera isn't at least a pretty good value. The E30 delivers basic functions at a low price. We'd like a better look at its image quality before we call it a bargain, but the E30 has the interface and construction of cameras that cost closer to $200.

Who’s this Camera For?
Point-and-shooters – The Optio E30 is a very simple camera. Users who want to avoid complexity and choices should consider it.

Budget Consumer – At $149.95, or probably less, the E30 is competitive with closeouts and re-manufactured cameras. Pentax is going for the price-sensitive consumer with this one.

Gadget Freaks – There is nothing cutting-edge or cool about the E30. Gadgeteers in the know will avoid this one.

Manual Control Freaks – The E30 lacks every quality that a manual control shooter wants.

Pros/Serious Amateurs – The E30 doesn't have the options that the market segment looks for.

Connectivity/Extras	Page 10 of 11		Conclusion
Pentax Optio E30 First Impressions Review Navigation
Intro	Performance Expectations	Physical Tour	Components
Design/Layout	Modes	Control Options	Image Parameters
Connectivity/Extras	Overall Impressions	Conclusion