Conclusion
The initial headline of Kodak’s Z-line, the EasyShare Z740 targets point-and-shoot users seeking more out of their camera without sacrificing simplistic functionality. Catering to the alternative point-and-shoot crowd, the Z740 emphasizes extended zoom, accessory functions, ease of use and manual options rather then the traditional diminutive measurements, large LCD and rapid video recording rate. Designed for accessibility, the Z740 provides a 10x optical 38-380 (equivalent) all-glass Kodak Retinar zoom lens, 1/2.5-inch., 5.36 megapixel CCD, and Kodak Color Science chip to ensure the highest quality with minimal effort. While the Z740 is currently slated to retail for $499 (USD), the camera is compatible with Kodak’s first ImageLink compliant, Series 3 printer dock. With a one year warranty, the Z740 offers a reliable automatic camera with manual control options and accessory functions that will encourage growth and enable users to utilize the camera while they develop.