Front (7.5)
Starting with the front of the Kodak EasyShare LS743, the user will find the 2.8x optical zoom, capable of 10x total zoom possibilities, located to the left side of the camera body. The light sensor and viewfinder lens are located above the lens in the left-hand corner. The self-timer/video light, the built-in microphone, and the flash unit for the Kodak EasyShare LS743 are situated to the right of the viewfinder. On the far left side of the Kodak EasyShare LS743 the user will find the neck strap post, for connecting a strap to the body of the camera.

Back (8.5)
In the upper right-hand corner on the back of the Kodak EasyShare LS743, the user will find the four-way controller/OK button. Beneath the four-way controller is the wide angle/telephoto zoom lever, which acts as a ring to the four-way controller. Running in a vertical strip next to the centrally located LCD monitor are the camera modes, which are lit by a red LED when activated. These modes are, from top to bottom,  Auto, Portrait, Close Up, Video, and Favorites. The LCD screen itself is the predominant feature on the back portion of the Kodak EasyShare LS743 measuring 1.8 inches (134,000 pixels) in size. To the left side of the LCD screen, and also running vertically, are the delete, menu, review, and share buttons for the Kodak EasyShare LS743. In the upper left is the Ready Light and the viewfinder for the Kodak EasyShare LS743.

Left Side (8.0)
A terminal cover primarily dominates the left side of the Kodak EasyShare LS743. Running from top to bottom are the USB port, the video out port (for TV connection), and the DC in (5V) optional AC adapter port.

Right Side (8.0)
The right side of the Kodak EasyShare LS743 contains the in-camera slots for both the battery and the optional but suggested SD/MMC memory card.

Top (8.0)
The top of the Kodak EasyShare LS743 has, moving from left to right, the blue LED lit On/Off button, the in-camera speakers, and the flash option button. Next to the flash, and located towards the back right corner on the top of the Kodak EasyShare LS743, the user will find the elongated oval shutter button. In front of the shutter button is the jog dial for moving between possible modes for the Kodak EasyShare LS743, with auto, portrait, close up, sport, video, and favorites.